Overview
Casa Magia, prev. Love Magia, is more than just a fragrance brand; it's a philosophy. Our scents are designed to evoke emotions, spark memories, and foster a deeper understanding of oneself and others.
Casa Magia
- Product
- Branding
Reimagining scent through colors, innovative design, and user experience.
Role
Product Designer
Visual Designer
Team
Mabel Frias (Founder)
Scope
Feb 2025 - Jan 2026
Tools
Adobe Photoshop
Figma
Cursor
ChatGPT
Google Gemini
Iteration
Design is defined by constant iteration. We renamed ourselves multiple times. I created countless mockups, exploring different directions and refining details with each round. Design is rarely a straight line. It's a journey of trial, feedback, and discovery. Working closely with Mabel, we experimented, discussed, and reimagined the brand’s visual identity until it truly reflected her vision. We are currently still rebranding, more updates on that soon!
